The Art of reading- an excellent habit for kids and adults

There is a famous quote which says "Reading is to the mind is what exercise is to the body". The human mind is made of muscle and one need to constantly exercise that muscle for it to stay healthy and fresh. One is never too old to begin reading as it keeps the mind ticking as well as it sharpens the intellect. The digital era has the world wide web and the television to amuse one's mind, however for that deeper, insightful experience books are a great source.

Importance of reading

Reading requires a lot of mental agility and focus. Unlike watching television or listening to music, reading makes you think, ponder and you are completely involved in it. In this process, you begin to question, to reason and you make use of your grey cells. These grey cells sharpen your mind and make you smarter and wiser. Reading stimulates the mind muscles. When you remember dates, numbers, plots, facts it is an indication of your memory at work.

Reading strategies

One can practice these few tips to fine tune the art of reading

·         Read a text as if it's your own experience and as if you have lived it in your life

·         Question the main idea of the text and find solutions as you understand the importance of reading

·         Reflect on the text and see if it matches traits of your personality and character

Different genres, different experiences

Science says that reading different genres of books can improve the right side or the creative side of the brain. A genre may fall into the fiction and nonfiction category. Classics fall in the traditional category of literary fiction whereas drama is used to build conflict and emotion. Fantasy invokes otherworldly charm whereas horror invokes a feeling of trepidation and anxiety. A biography can inspire you whereas a self help book can help you rediscover yourself.

The genre that  you pick, is bound to create new experiences for you. There can be possibilities of books transforming you into wiser and better human beings. 

All genres under one roof

Sapna Book House, is a book lovers den. With over 13000+ books in different languages and across various genres. 13+ retail stores with 50 years of existence, Sapna Book House is an ideal stop for you and your kids.

The Art of Presentation in a Bookstore

A bookstore can be one of the most profitable ventures for a business owner. Customer choices vary widely when it comes to books and when book selection is guided by careful organization of genres in a bookstore, customers return back for that different experience. In other words, it becomes all the more convenient for avid readers, who are likely to come back time and again to the bookstore they feel most comfortable with.

India’s largest book stores, Sapna Book House owe their success among customers primarily due to their unmatched styles in displaying books according to genre, and classifying them as fiction and non-fiction in easy to find sections. Moreover, each of the classical bookstores found today have their own unique styles to display new arrivals.

Most customers expect the basic layout and design features common to all bookstores, including shelves that are devoid of clutter, and are stable. In addition, book lovers prefer to go by a floor plan and sufficient signs to lead them to the right section they might be interested in. This eliminates confusion and chaos. Further, a good bookstore features a cozy corner for reading and has a special area assigned for best sellers that customers like to frequent.

Arranging books in a bookstore is more of an art, extending far beyond mere organization skills, and bookstores often present books in the form of a book tower. In this case, books are stacked in a column with different three dimensional shapes and mimicking various forms of sculpture to attract the attention of eager customers.

Successful bookstores employ a creative team, to get their ideas flowing consistently while organizing the bookstore. This takes away the boredom and enlivens a book store, while also preserving genre based organization cautiously. A well thought out bookstore, generally features the best combination of organization skills and art of presentation of books.

Visit your nearest Sapna Book House flagship and write to us about your experience.